Nissan U.S. July 2017 Sales Down 3.2% with 128,295 Vehicles Sold + 18 LEAF Peek

Discussion in 'In the News' started by xcel, Aug 4, 2017.

  1. xcel

    xcel PZEV, there's nothing like it :) Staff Member

    [​IMG] July sales were positive on a daily selling rate basis and up for the year.

    Wayne Gerdes – CleanMPG – Aug. 1, 2017

    2018 Nissan LEAF


    The all-new 2018 Nissan LEAF will feature improved aerodynamic design that makes it even more efficient, allowing drivers to travel farther on a single charge. Aerodynamics are a key attribute as to how efficiently an electric car moves down the Interstate. Less drag and better stability enable the vehicle to drive longer distances before having to recharge.

    The redesigned next-generation Nissan LEAF is lower to the ground, helping it realize zero lift for better stability at high speeds. Other new design features significantly stabilize the car when hit by strong crosswinds.

    Inspired by airplane wings, Nissan engineers recreated the ideal shape for the new LEAF, enabling a symmetric air flow that helps it slice through the air for a smoother, more efficient journey.
    Nissan June 2017 Sales Overview

    During July, Nissan - Nissan and Infiniti – sold 128,295 vehicles, down 3.2 percent on a volume basis compared with the 132,475 sold in July of 2016. On a Daily Selling Rate (DSR) basis, sales were up 0.7 percent since there were only 25 selling days in July of 2017 vs. 26 in July of 2016.

    Nissan on its own experienced a sales falloff of 3.2 percent on sales of 128,295.

    Infiniti sales were up 9.0 percent in July on sales of 10,840 vehicles.

    YTD sales of 947,983 vehicles was up 1.9 percent over the 930,589 sold through the same period of 2016.


    The Nissan brands highlight was its Titan truck. It is now available in Standard, King, and Crewcab platforms, 4-trims, and RWD or 4WD in half-ton configurations. Pricing ranges from the base RWD Std. Cab in S trim at $30,775 (not incl. $1,195 D&H) to the Platinum Reserve 4WD Crewcab at $57,045 (not incl. $1,195 D&H). Its 15/21 mpg city/highway rating is not that great imho.

    In July, Titan sales of 3,791 was up 231.7 percent over the previous gen Titan with 1,143 sold in July of 2016. YTD sales of 28,255 were up 290.2 percent over the 7,242 sold through the same period of 2016.


    U.S. Automobile July 2017 vs. July 2016 Market Share results


    July 2017 Market Share items of note: GM lost 1.6 percent which went entirely to Toyota. FCA was down 0.5 percent, Honda was up 0.6 percent, Hyundai was down 1.1 percent, and Subaru was up 0.5 percent.

    These large Market Share swings over just a one-year period is significant in a mature industry that has been around for over 100 years. What it describes is the American new car buyer continues to trust Japanese brands more than any other despite what I consider lesser offerings across numerous model categories.

    Once again, another down month. Remember that 3 consecutive months of lower U.S. GDP is called a recession. July was the second consecutive month of lower sales volumes and the fifth lower sales month of seven YTD.

    2017 U.S. Monthly Auto Industry Sales Totals (Hyperlinked)
    From the June 2017 Sales reports, the first half of 2017 saw U.S. YTD sales of 8.43 million, down 1.9 percent from the 8.59 million sold through the first half of 2016 YTD.

    July 2017 U.S. Automotive industry sales of 1.41 million was down a steep 7.2 percent vs. the 1.52 million sold in July of 2016. On a Daily Selling Rate (DSR) basis, sales are off a less onerous 3.5 percent given there were only 25 selling days in July of 2017 vs. 26 in July of 2016. The beginning of the second half however shows more red ink than I was expecting.


    The RAV4 is now the #1 selling CUV in the U.S. It even outsold Ram pickups which had recently held the number two and last month the number three spot.

    The well received, powerful, and even more efficient Civic continues to astound as it is now the hottest selling sedan in the country.

    Rogue fell from 4th back to 6th while the CR-V re-entered the Top 10 after falling shy last month.

    The Accord and Corolla fell from 8th and 6th to 9th and 10th respectively, anchoring the July Top 10 U.S. Auto Sales results.

    July 2017 U.S. B and C-Segment Sales Top 10 Highlights and Totals


    B-segment items of note: Fit is gaining its past glory moving back to number 2 while Sonic moved back to mediocrity over the past year. Accent is experiencing the largest falloff over the past three months.

    Moving to the C-segment, Civic. That is all.

    July 2017 U.S. D and Utility Segment Top 10 Sales Highlights and Totals


    D-segment items of note: Camry moves back ahead of Accord with the all-new 2018s imminent arrival. Red-ink is predominating across the majority of models.

    And Utility's? The RAV4 was shot out of a cannon! :)

    July 2017 U.S. Pickup Truck Segment Top 10 Sales Highlights and Totals


    Pickup Truck segment items of note: Not a big deal but GMs 4 pickups combined outsell Ford's F-Series. Some of that has to do with Sierra moving ahead of Tacoma and Colorado moving ahead of Tundra. The final note is the Ridgeline dropped out of the Top 10 with Canyon outselling it and taking the number 10 spot.

    July 2017 U.S. Electrified Segment Top 10 Sales Highlights and Totals


    Electrified Hybrid segment items of note: Ford Fusion hybrid sales fell from #1 to #4 in July. Accord Hybrid continues to hold its place while sales have improved mightily. And the all-new 2018 Accord Hybrid is just months away. Highlander also had a good month.

    Regarding the plug-ins, the Volt fell two spots with a significant downturn in July sales. Like the Fusion HEV, the Energi and the i3 experienced sharp sales declines.

    U.S. June 2017 Sales vs. June 2016 Sales Ranks and Results for the top 18 Automobile Manufacturers (Hyperlinked)

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