2014 Toyota Prius Pricing, Options and Specifications

Discussion in 'New Automobile Specifications' started by xcel, Jun 6, 2014.

  1. xcel

    xcel PZEV, there's nothing like it :) Staff Member


    2014 Toyota Prius MSRP

    2014 Toyota Prius 2: $24,200
    2014 Toyota Prius 3: $25,765
    2014 Toyota Prius Persona: $27,130
    2014 Toyota Prius 4: $28,435
    2014 Toyota Prius 5: $30,005

    Destination: $810

    2014 Toyota Prius Engineering

    Engine Type: I4
    Engine Block/Cylinder Head: Aluminum-Alloy
    Displacement (cc): 1,798
    Engine HP @ rpm (engine only): 98 HP @ 5,200 RPM
    Torque (lb.-ft. @ rpm) (engine only): 105 lb.-ft. @ 4,000 RPM
    Engine and Hybrid System HP: 134 HP
    Redline (rpm): TBD
    Bore and Stroke (in.): 3.17 X 3.48
    Compression Ratio: Approximately 13.0:1
    Valvetrain: DOHC 16-valve VVT-i
    Port Fuel Injection
    Drive-by-Wire Throttle System
    CARB Emissions Rating: Clean States: SULEV
    Federal Emissions: Tier II/Bin 3

    HSD Electric Motor/Generator

    MG2 Traction Motor
    MAX Voltage: 650 V
    80 hp and 153 lb-ft. of torque

    MG1 Charging Motor
    MAX Voltage: 650 V

    HSD Power Storage

    Voltage: 201.6V
    Maximum Output: 36 HP



    2014 Prius Hybrid Safety

    Front, Side, Side Curtains, Driver Knee airbag

    ABS, VSC, TC, BA, EBD, Smart Stop or Brake Override
    Active front seats headrests
    Emergency Locking Retractors (ELR) on driver’s belt, Automatic/Emergency Locking Retractors (ALR/ELR) on all passenger seatbelts std.
    Tire Pressure Monitor System (TPMS)
    High-voltage cut-off function std.
    Hold START/STOP button while driving: Engine will stop immediately and steering will not lock.

    2014 Toyota Prius Body/Suspension/Chassis

    Unit-Body Construction
    Front Suspension: MacPherson Strut w/ stabilizer bar
    Rear Suspension: Torsion beam
    Electric Power-Assisted Rack-and-Pinion Steering
    Steering Wheel Turns, Lock-to-Lock: TBD
    Steering Ratio: TBD
    Turning Diameter, Curb-to-Curb (ft.): 34.2 ft. w/ 15” tires – 36.0 ft. w/ 17” tires
    Power-Assisted Ventilated Front Disc/Solid Rear Disc Brakes (in.): 10.0/10.2
    Wheels: 15x6 or 17x7
    All-Season Tires: 195/65R15 or 215/45R17
    Compact Spare Tire

    2014 Toyota Prius Interior Measurements

    Headroom (in., front/rear): 38.6/37.6
    Legroom (in., front/rear): 42.5/36.0
    Shoulder Room (in., front/rear): 54.9/53.1
    Hiproom (in., front/rear): 52.7/51.2
    Cargo Volume (cu. ft.): 21.6 seats up/67.3 second row seats down
    Passenger Volume (cu. ft.): 93.7
    Seating Capacity: 5


    2014 Toyota Prius Exterior Measurements

    Wheelbase (in.): 106.3
    Length (in.): 176.4
    Height (in.): 58.7
    Width (in.): 68.7
    Track (in., front/rear): 60.0/59.8 w/ 15” wheels – 59.6/59.4 w/ 17” wheels
    Curb Weight (lbs.): 3,042
    Weight Distribution (%, front/rear): 60/40
    Coefficient of Drag (Cd): 0.25

    2014 Toyota Prius EPA Mileage Estimates/Capacities

    City/Highway/Combined: 51/48/50 mpgUS
    Fuel (gal.): 11.9
    Required Fuel: Regular Unleaded 87 Octane

    2014 Toyota Prius Performance

    0 to 60 mph (sec.): 9.8 seconds
    Electronically Limited Top Speed (mph): 112

    2014 Toyota Prius Hybrid Standard Exterior Features
    • 15-inch alloy wheels
    • Daytime Running Lamps
    • Color-keyed power exterior mirrors that fold
    • LED rear lamps
    2014 Toyota Prius Hybrid Standard Interior Features

    • 6-way manual driver’s and 4-way front passenger’s seats
    • Fabric-trim seats
    • Rear seat one-touch fold levers
    • 60/40-split fold-down rear seats
    • Tilt/telescopic steering wheel with audio, climate, MID and Bluetooth controls
    • MID with FE history, aFCD, iFCD, DTE, avg speed, trip distance, energy monitor, HSI and ECO Record
    • Digital speedometer, fuel gauge, odometer, shift-position and EV/ECO/POWER mode indicators
    • Steering wheel audio and multi-information display controls
    • Power Windows with auto up/down for all positions and retained power
    • Sunvisors with illuminated vanity mirrors
    • (2) 12-volt front power outlets
    • Automatic climate control with dust and pollen particle filter, electronic compressor, and humidity sensor
    • Center console with cupholders (2) and storage bin
    • Front and rear map lights; cargo area light
    • Front seatback pockets
    • Headlight off delay feature
    • Multi-function Proximity key with remote illuminated entry
    2014 Toyota Prius Hybrid Audio System
    • AM/FM/CD player
    • USB/iPod control
    2014 Toyota Prius Options
    • Prius 3 Solar Roof Package: Power tilt/slide moonroof with Solar Ventilation, Remote A/C, and sliding sunshade ($1,500)
    • Prius 4 Solar Roof Package: Power tilt/slide moonroof with Solar Ventilation, Remote A/C, sliding sunshade, 7” display, Heads-Up Display (HUD), Premium HDD Navigation with Entune App Suite, JBL Green Edge, SiriusXM, XM Data Services, and Safety Connect ($3,820)
    • Prius 5 Advanced Technology Package: 7” display, Heads-Up Display (HUD), Premium HDD Navigation with Entune App Suite w/ XM Data Services, JBL Green Edge, HD Radio, SiriusXM, Radar Cruise Control (RCC), Pre-Collision, System Lane Keep Assist, and Safety Connect. ($4,320)

    Prius Two includes standard equipment listed above

    Prius Three adds:
    • Smart Key System on three doors
    • Display Audio with SW Navigation and Entune
    • 6.1-in. touch-screen with integrated backup camera display
    • AM/FM CD player with MP3/WMA playback capability
    • Six speakers
    • SiriusXM
    • Satellite Radio
    • HD Radio with iTunes
    • Aux jack, USB port
    • Text-to-speech w/ customizable text responses
    • Bluetooth music streaming
    • Steering wheel-mounted voice-command controls
    Prius Persona Special Edition adds:
    • 17-inch alloys
    • Available Black Cherry Pearl, Blizzard Pearl and Black exterior hues
    • Charcoal SofTex covered interior and steering wheel surfaces
    Prius Four adds:
    • Display Audio with Navigation, Entune, and JBL speaker system
    • SofTex-trimmed heated front seats with seatback pockets
    • 8-way power adjustable driver’s seat with power lumbar support
    • Auto-dimming rearview mirror with HomeLink
    • Projector-beam halogen headlamps with auto-on/off feature
    Prius Five adds:
    • 17-in. alloys
    • LED headlamps with auto level control, auto-on/off feature and headlamp cleaners
    • Integrated fog lamps

    2014 Toyota Prius Exterior Colors
    • Black Cherry Pearl (Persona Special Edition)
    • Blizzard Pearl
    • Sea Glass Pearl
    • Nautical Blue Metallic
    • Winter Gray Metallic
    • Classic Silver Metallic
    • Barcelona Red Metallic
    • Black
    2014 Toyota Prius Interior Colors
    • Dark Gray
    • Bisque
    • Misty Gray
    2014 Toyota Prius Warranty
    • 3-year/36,000-mile Bumper to Bumper
    • 5-year/60,000-mile Powertrain
    • 5-year/unlimited-mileage Corrosion Perforation
    • 8-year/100,000-mile Hybrid-related Component Coverage
    • 15-year/150,000-mile Hybrid-related Component Coverage (applicable states are: CA, MA, NY, NJ, VT,
      CT, ME, NM and RI)
    • Hybrid battery is warranted for 10 years/150,000 miles
    • Toyota Care – Complimentary maintenance plan with the purchase or lease of every new Toyota. For 2 years or 25,000 miles, whichever comes first as well as 24/7 roadside assistance
  2. ksstathead

    ksstathead Moderator

    Would have to be a 3 for us, as we really prefer the 3-door SKS.

    I would probably go for the HUD, but not with having to buy a 5 plus the AT package.

    Waiting for a next-gen PiP anyway. If it is still my choice for a mixed use PHEV car with outstanding long-trip fuel economy, I suspect it will be the base configuration.

    Looking like at least a year off...
  3. xcel

    xcel PZEV, there's nothing like it :) Staff Member

    2014 Toyota Prius 5 Review

    [​IMG]Aging low fuel consumption champion marches onward while others begin to sneak up on its pristine environmental credentials.

    [fimg=left]http://www.cleanmpg.com/photos/data/501/2014_Prius_Review_-_News.jpg[/fimg]Wayne Gerdes - CleanMPG - June 6, 2014

    2014 Toyota Prius 5 with all the “fixins” - $25,010 for a Prius 2 to start while offering owners the world over a 50 mpg US combined rating. While some manufacturer’s non-plug offerings can beat it on the highway, none can claim to best it overall as the Prius continues to be the most affordable fuel efficient transportation solution for many by a large margin.

    Currently in its 17th year, cumulative sales of the Prius are well beyond the 3-million vehicles sold milestone. From the Japanese release in 1997 as a sedan based off the Echo platform, the second generation with the more familiar and wind cheating wedge shape in 2003, to the third generation in mid 2009 with the more modern appearance and appointments, the lineup defines the hybrid electric vehicle segment. The Latin derivation of Prius “to go before” really did play out to the consternation and delight of pundits and enthusiasts alike.

    As the fourth generation is being prepped for a possible 2015 MY release, we take a drive of the very latest offering featuring the most advanced safety and infotainment equipment ever to adorn a Prius.

    The 2014 Prius arrived as a package 5 which starts at $30,005.

    Adding to it is the Technology Package ($4,320) which includes HD NAVI, an energy saving a JBL GreenEdge speaker system, HD radio, Entune Suite with XM Data Services, a HUD, radar cruise control (RCC), Pre-Collision System (PCS), Lane Keep Assist (LKA), and Safety Connect.

    Three other options include illuminated Prius door sills ($279), First Aid Kit ($29), passenger and cargo mats ($225), and a very unusual 17” forged alloy wheel package ($1,599).

    Nice looking but expensive and not so fuel efficient 17” sport wheels and tires combination.​

    All in it lists at $37,267. That is a lot of $s for a Prius Liftback. Or any other Prius for that matter.

    2014 Toyota Prius Exterior

    Still a sharp looking profile.​

    Up front the soft front corners with wrap around lenses are dated but aging well while the large lower grille opening and integrated fog lamps create a more aggressive and modern face.

    The profile is defined by the easily recognizable wind cheating delta wedge and pronounced character line running from the front the lower front headlamps into the rear lamps. The Day Light Opening or trim around the windows continues to be all black which limits its attention grabbing appeal. The front and rear lower sharply cut aero tabs and sculpted lower sill feature add some lower balance and dimensionality to it.

    Out back is the large alteeza like rear lamps and split window hatch which for the first time driver, will take a few hundred miles to get used to.

    What I am most interested is how much the 17s fall short of the lesser packages 15's, and if Toyota has calibrated the aFCD (fuel consumption display) to match actual fuel consumption for 2014. In the past, the over reports have been significant and I hope to see the marketing folks have been reined in by the engineers with a much more accurate and realistic accounting. I am also interested in the radar cruise distances at various speeds and its real world action for bringing it down in speed with heavy ebb and flow like traffic.

    The swirl S design pattern of the plastic dash surface looks good but mars easily even with a rub of your hands across its facade. This has been a problem since its launch back in 09 and you will be wiping down the dash to make it look clean a lot more often than other materials that could have been employed.

    The dash is a single molded piece highlighted with a single chrome band above the upper passenger side glove box.

    The centrally located almost monochromatic green display is great for cost savings but is not very modern in appearance, lacks color graph highlights like the c and v, and is not in the normal straight ahead position to view the fuel, speedo/ iFCD and HSI status’.

    Vent directionals have a brightwork inlay set within a lifeless plastic surround. It adds some spice but not enough to offset the bland dash face.

    A cool addition to those directional’s is that to shut them off, you just lower then vent to its bottom detent and the flap closes.

    The central NAVI display does not wash out in direct sun like the package III 6.1” display audio screen so there is a bit of an improvement there. The NAVI backend however is one of the worst experienced in the previous 12 to 18-months. It is slow to respond, no PSL indication, Junction view is non-existent, no ability to view detailed elevation data, voice command is kludgy, and zooming in and out when a turn ahead is displayed cannot be done without three manipulations and removing the turn ahead screen. Toyota needs to junk the NAVI supplier and move to a GARMIN like solution. It may even be less expensive as well?

    The A-pillar has a softer material covering which I found to be acceptable vs. hard plastic with a grain instilled in most of the C and D-segment vehicles today. The headliner material however is strictly Micro and B-segment low rent all the way. For a $37,000 + car as driven, this is not acceptable.

    Headliner material is to cheap for this expensive of an automobile.​

    The SoftTEX leather like seating and wheel surfaces are soft and comfortable to the touch. Yet even with a telescopic wheel, the ergonomics are not conducive to a long and comfortable ride for taller drivers. The lower seat cushion is to short and with the lower seating position; your feet are at the pedals while your thighs supported insufficiently.

    Same goes for the upper door trim where you will be resting your left arm. It is too high and too hard while the built in door armrest is too low. Center console armrest is good.

    The open space beneath the radio and shifter bridge is good for storage but terrible for getting items into and out of. Namely your purses and such are almost trapped below. I did like the natural right arm placement of the shifter and HVAC controls with my right elbow still on the center armrest. A mixed bag this one.

    It has a sunglass holder despite the mediocre fit and finish of the damped drop down box.

    Upper and lower Gloveboxes were adequate as were the cup holders in the center armrest and central bridge except they were in front of one another vs. side by side. With a passengers drink in one, and drivers in the other, you had to contort your hand to get the forward placed cup or can out.

    Ergonomics and interior material quality for a $25 to $40k car need a lot of work. This was cutting edge fresh in 2009. Today it needs an overhaul.​

    The most egregious oversight however was the sun visor lengths. In afternoon sun from the side, they may as well not have been there at all. Without the ability to extend the visor on its support rod and no built in extensions, you will be cursing the designers of this basic feature until you create an impromptu solution of your own as I did.

    #Sunvisor #Fail :(

    Out back, the 21.6 cu. ft. of cargo volume with the seats up and massive 67.4 cu. ft. of cargo volume with the 60/40 split fold down seats down to a flat floor was excellent. Nobody offers this much cargo volume or utility in the C-D segment.

    A great deal of very useful storage volume.​

    Front to rear seating was typical for a C-segment offering with just enough room.

    Far better than the 2nd gen but still not quite right for taller drivers.​

    A few early driving impressions is that it is a bit noisy at higher speeds and especially when accelerating hard. This is as expected given the maximum 134 hp to move a 3,000 pound automobile. I was hoping the Sport 17 wheel and tire combo would improve the vague steering the Prius has. They did not. The non-linear braking feel continues through to this day as well.

    The ICE-On to ICE-Off transition including the EV indicator light above the HSI is refreshingly quick and easy compared to any of the 3.5L Toyota/Lexus Hybrids we have driven recently. This is what makes the Prius so darn fuel efficient in the city environs and Toyota has really got the engineering right.


    Toyota has been failing the IIHS Small Overlap crash test almost to a car for well over a year. With an ongoing redesign of model after model, the revised 2014 Toyota Prius has finally equated itself by earning the coveted TOP SAFETY PICK+ rating from the Insurance Institute for Highway Safety (IIHS).

    The accomplishments come on top of the 2013 Toyota Prius received a top 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA) earlier this year.

    Toyota Prius NHTSA 5-Star Crash Test Rating


    Toyota Prius IIHS Top Safety Pick + Crash Test Rating


    The Prius offers an array of safety and driver-assist technologies meant to reduce the severity or avoid an accident altogether.

    Besides being equipped with Toyota’s much talked about STAR Safety Systems including Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA), Traction Control (TRAC), enhanced Vehicle Stability Control (VSC) and the Smart Stop Technology brake-override system, new advanced crash avoidance technologies are also available. These include Pre-Collision and Lane Keep Assist. The Pre-Collision System retracts the front seatbelts and applies the brakes in certain conditions when it determines that a crash is unavoidable. Lane Keep Assist can help the driver stay within the lane.

    On the passive front, the Prius includes front, side, side curtain, and driver’s knee airbag. Active headrests are used in both front seats to help reduce the possibility of whiplash injury in a rear collision.

    A rear view camera is also now standard in package 3, 4, 5, and PHEV base and advanced.

    2014 Toyota Prius Fuel Consumption Detail

    To begin, I thought this might interest readers as to how this Prius has performed over the last 1,000 miles of use when driven by journalists and the press fleet handlers. This is not my result but between 3 and 5 Chicago area auto journalists who have had this Prius for a week over the past 4 to 6-weeks in decent weather.

    The aFCD as it arrived at my door.

    Previous 3 to 5 journalists cumulatively achieved a 44.0 mpg indicated (42.8 mpg actual) over 997.5 miles (1,005 miles actual) with a 30 mph avg. speed.​

    What I find most interesting is Journalists the country over speak about our speeds being low. When I ask them to snap a pic of the avg. speed display from whatever they are driving at the time, they refuse. Average speeds of 30 to 35 mph are the norm and the tale of the tape display shows this succinctly. The cumulative fuel economy for the avg. speed with all of these different drivers was not so good either. :(

    The Drive

    Initial topoff at a Shell on Wi20 and I-94 in Sturtevant, WI.

    At the Plover Shell in Plover WI.

    Google map: 182 miles from Shell station to Shell station.

    180.6 miles indicated - 182 miles actual - 64.7 mpg indicated - 63.0 mpg actual - 49 mph avg. speed.​

    With the aFCD showing a small 2.6 percent over report from actual, I was actually relieved given what we have seen in the past with Prius aFCDs over reporting by 10 percent or more.


    Drove the Prius to some interesting places...

    2014 Toyota Prius with the Soo Line 1873 steam locomotive in downtown Stevens Point, WI.

    2014 Toyota Prius and the Cozy Kitchen Cafe Mural in downtown Stevens Point , Wisc.​

    A little history as an aunt used to waitress here 40 years ago. My grandmother used to sell cookies there too. It has been the Cozy Kitchen for more than 50 years according to locals.

    2014 Toyota Prius with a 1959 Buick LeSabre. 364 cid nailhead V8, Twin Turbine (Dynaflow) tranny at a Shopping Village in Weyauwega, Wisconsin.​

    Some commentary about the Prius package 5s LED headlights, washers and HUD. The LEDs provide a natural color, sharp cutoff, and good illumination within the beams but with regard to reach, they are directed to low. I did not see a way to adjust them up although it may have been in the manual? As you can see by the pic, two lane markers is about all they were adjusted out too. I experienced this in another package 5 I was in a few years ago. These are great lights are wasted because they are not allowed to provide the reach they are capable of. You will be using the brights a lot more than you would have hoped despite the excellent LEDs.

    HUD speedo or NAVI? It was cool for about 15-minutes and then it became redundant. The display is a bit too small to see where the turn would actually occur in multi turn off-ramps for example. There was a height adjustment to raise or lower the HUD to where it best fit the driver.

    Not as useful as I first thought.​

    The 2014 Toyota Prius Dynamic Radar Cruise Control (DRCC)

    My last experience with Toyota’s DRCC was in a 2014 Avalon at the short lead last year. Some may recall my comments that 1, 2 and even 3-bars were a bit to close at approximately .5 seconds out to approximately 2.0 seconds. Toyota apparently listened as the latest DRCC provides a more practical following distance in traffic with the latest calibration.

    DRCC in action

    Approximately 2.25 to 2.5 seconds following distance with the DRCC set at 3 bars.

    Approximately 1.5 seconds following distance with the DRCC set at 2 bars.

    Approximately 0.75 seconds following distance with the DRCC set at 1 bar.​

    All the following distances were based on time and not speed as they should be. The auto braking system guided by DRCC works exceptionally well from highway speeds down to lower speed city when the DRCC disengages at or around 22 mph, You are on your own to a full stop. And of course as the vehicle ahead speeds up, the Prius would speed up to the CC speed you set when you engaged it automatically.

    Lane Keep Assist (LKA) also works well when it can see the white lines. However it gets confused quickly requiring driver input when it does not. Very strange to have the tech steering the car instead of you. Not ready for an autonomous solution by any means but this is the way we are heading...

    No Blind Spot Monitoring (BSM) was included with this tech ladened Prius.


    The $37,267 2014 Toyota Prius 5 as driven had its pluses as expected and more than a fair share of misses. The most annoying was the non-extendable sun visor.

    The A-pillar fabric covering is decent enough but the mouse fur on egg carton headliner material at this price point is unacceptable. $14,000 Hyundai Accents have better headliner material.

    The 2014 structure and available passive safety features were updated to achieve the coveted IIHS TSP + rating. Most Toyota’s are finally coming around so that box is checked.

    The $37k figure was way way over the top but I did get to try out all of Toyota's latest active safety features including the DRCC and LKA. If I commuted in heavier but moving stop and go every day, it works very well. But at this price, I can think of any number of other vehicles I would rather drive.

    287.8 miles and 60.4 mpg indicated = 58.8 mpg over 289 miles actual.​

    The final 50 percent city/50 percent highway mix finished off at 58.8 mpg over 289 miles and was just so so. It still is and will continue to be "The reigning fuel economy champion" for the forseeable future but it was a bit disappointing to receive just 18 percent over the EPAs 50 mpg combined rating. There are plenty of turbo diesels that will best it out on the highway and especially as speeds climb. While not pushing to 100% for much of the week, those 17" forged alloys and sports tires really bit into its overall capability more than I had originally anticipated.

    The 2.6 percent negative aFCD offset is livable.

    Like most C and D-segments today, there was just enough rear seat legroom. Not an Accord/Passat/Sonata but enough. And I do wish the front lower seat cushion was about 2 inches longer. Lack of full thigh support was tough on the longer drives.

    JBL Greenedge? Not worth the $s. HD NAVI? Toyota needs to scrap this supplier and place a Garmin SW solution in its place. From slower screen speed interaction to NAVI route planning, entry and selection, the Garmin kicks this thing in the teeth.

    If you consider purchasing a 2014 Toyota Prius, buy the $25k Prius discounted to $22.5k as a daily local driver, not a $37k Prius discounted to $34k. And know you are not going to be driving one of the excellent D-segment offerings but a high end B/C segment with all of the shortcomings some expose you too. All the while saving a huge amount at the pump and rarely if ever will you visit the service tech because the Prius lineup is truly bulletproof. Meaning your Total Cost of Ownership (TCO) will be lower than anything else in its class or the class above.

    Coming full circle, all of the negatives listed above will probably be just a memory when the 4th gen arrives hopefully later this fall. :)

    I was probably a little harsh on the Prius as I did not want to appear complacent in this write-up. After all I own a 2013 Prius PHEV-11 and know all about its shortfalls and best in class capabilities first hand.
    Last edited: Jun 7, 2014
  4. RichXKU

    RichXKU Well-Known Member

    Good review! I didn't know lane keep assist actually moves the steering wheel. I figured it just beeped at you if the car drifted over.
  5. WriConsult

    WriConsult Super Moderator

    Mouse fur's fine with me. It's an automobile, not a living room.
  6. EdwinTheMagnificent

    EdwinTheMagnificent Legend In His Mind

    I wonder if some folks will see the DRCC as a green light for drafting.

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