Toyota’s 2009 Canadian Red Tag campaign goes live. [xfloat=left]http://www.cleanmpg.com/photos/data/500/2009_Toyota_Corolla_CE.jpg[/xfloat]Wayne Gerdes – CleanMPG – Mar. 6, 2009 Canadian 2010 Toyota Corolla CE – Starts at $15,160 (Canadian) and 30 mpgUS combined on the 08 EPA. Toronto, ON -- Canadian drivers are looking to make smart choices when shopping for their next new vehicle and Toyota is attempting to persuade them that their vehicles are the smart choice. The 15th annual, Toyota Canada “Red Tag Days” are currently on the air and highlighting the fuel efficient, made-in-Canada, Toyota Corolla, Matrix, and RAV4. This year, Toyota is using a new theme called “Money Well Spent”. This advertising campaign will feature 30 second spots airing during prominent TV periods and supported by a direct mail initiative. Regarding the Canadian built 2010 Corolla and Matrix, there are plenty of reasons why Canadians should consider either. 2010 Canadian built 10th generation Corolla The Canadian manufactured 2010 Toyota Corolla S, LE now join the XRS’ inclusion of Toyota’s Vehicle Stability Control (VSC) standard. VSC is also available on Corolla CE models equipped with the Enhanced Convenience Package. The Corolla S and Corolla XRS may also be ordered with a new Leather Package, while a new Moon Roof and Navigation Package is available for the Corolla LE. The 2010 Toyota Corolla is now on sale across Canada. The Corolla CE carries a manufacturer’s suggested retail price starting at $15,160. The Corolla S starts at a suggested price of $19,985, the Corolla LE starts at a suggested price of $20,865, and the Corolla XRS starts at a suggested price of $22,250. 2010 Canadian Matrix Similar to the Corolla S and LE, for the 2010 model year, the Canadian built Matrix XR and Matrix AWD join the Matrix XRS by including Toyota’s Vehicle Stability Control (VSC) standard. In addition, all three Matrix’ include Traction Control (TRAC) as standard equipment. These two Toyota handling and control technologies are also available on the base Toyota Matrix equipped with the Touring Package. The 2010 Toyota Matrix is now on sale at Toyota Dealers across Canada. The Matrix carries a manufacturer’s suggested retail price starting at $16,330. The Matrix XR starts at a suggested price of $20,240, the Matrix AWD starts at a suggested price of $23,360, and the Matrix XRS starts at a suggested price of $25,940. The Red Tag – “Money well spent” campaign began March 3 and runs until May.